As seen in the Portland Press Herald
By: J. Craig Anderson
Originally Published: August 24, 2018
Broadreach Public Relations founder Linda Varrell makes her living by telling other people’s stories, but she has an interesting success story of her own.
Founded in 2006, Broadreach has grown from a one-woman operation to a firm with 12 full-time positions that recently expanded into an adjacent office space. Varrell said the firm’s revenue has increased by 20 percent over the past year.
Before starting her own company, Varrell worked in the banking industry for 25 years, where she mastered both corporate communications and project management. She ultimately decided to put those skills to work for herself and a growing list of clients that include large-scale service organizations, state associations and others.
Varrell said there are numerous benefits to owning a business beyond the financial rewards.
“I like the aspect of creating jobs, but also part of our culture is we’re mentoring the next generation of communications professionals,” she said. “We always have interns and apprentices.”