Our Team

Meet Our Team of Experts

Linda Varrell, APR

President/CEO

Linda Varrell has more than 25 years of experience in communications, public relations, crisis handling, and project and sales management. As a former vice president and company spokesperson for a publicly traded financial institution, she created and executed external and internal communications campaigns supporting expansive growth, product…

Paula Stanton

Director of Client Operations

With more than a decade of experience in the newsroom and public relations, Paula is skilled at managing complex projects with a cool head and focus on results. She has led public opinion research and messaging for higher education institutions, international media events and complex…

Jennifer Van Allen

Associate Director of Client Services

As Associate Director of Client Services, Jen provides public relations, strategic communications, and content strategy support for Broadreach clients. Jen has 26 years of experience writing for daily newspapers, magazines, and digital channels. She loves helping organizations develop creative ways to leverage communications to achieve…

Josiah Petrin

Senior Client Manager

As Senior Client Manager, Josiah leads a range of accounts primarily in financial services, professional services, and government. He is trained in advanced public relations measurement, certified in Crisis Communication through the Public Relations Society of America, and has nearly a decade of experience advising…

Hannah Lilly

Client Manager

Hannah joined the Broadreach team in 2024 after ten years of experience in news and marketing. Her previous experience includes working as a local news producer in two New England television markets, including in Boston where she earned an Emmy nomination; running a children’s program…

Autumn Hall

Senior Client Associate

Autumn joined Broadreach in October of 2022 after completing an internship at a mid-size communications agency in Boston, Massachusetts. During her internship, she got a glimpse of life in the world of Public Relations while focusing on client and media relations. Outside of Broadreach, Autumn…

Chance Viles

Client Associate

Chance joined Broadreach in 2022 after spending five years in the newsroom, covering everything from local government to arts and entertainment. The newsroom helped foster a work ethic focused on direct communication, collaboration and clarity. When not working with clients or keeping up with statewide…

Robin Loper

Business Development Manager

Robin joined Broadreach as Business Development Manager in July of 2024, bringing a wide range of experience—from managing internal marketing communications for a Fortune 500 company to creating and running her own federal IT software consulting company. There, she established partnerships with three of the…

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