Linda Varrell, APR

President/CEO

Linda Varrell has more than 25 years of experience in communications, public relations, crisis handling, and project and sales management. As a former vice president and company spokesperson for a publicly traded financial institution, she created and executed external and internal communications campaigns supporting expansive growth, product introductions, mergers, acquisitions and divestitures, financial disclosures, high-visibility construction and technology projects as well as numerous crises. 

In 2007, she founded Broadreach Public Relations, LLC, an award-winning, women-owned strategic communications firm based in Portland, Maine. She is nationally accredited in public relations (APR), holds a master’s degree in organizational leadership and is regularly tapped to speak at C-level events and industry-specific conferences.

Linda serves on numerous nonprofit boards, including as former President of the Maine Public Relations Council, Chair of University of Southern Maine (USM) Corporate Partners, Secretary of the Maine Press Association and recently joined the board of the Institute for Family-Owned Businesses. She has also served as adjunct faculty at both USM and Thomas College.