Team

Linda Varrell, APR

Linda Varrell, APR

Linda Varrell has more than 25 years of experience in communications, public relations, crisis handling, and project and sales management. As a former vice president and company spokesperson for a publicly traded financial institution, she created and executed external and internal communications campaigns supporting expansive growth, product introductions, mergers, acquisitions and divestitures, financial disclosures, high-visibility construction and…

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Paula Stanton

Paula Stanton

With more than a decade of experience in the newsroom and public relations, Paula is skilled at managing complex projects with a cool head and focus on results. Since joining Broadreach in 2017, she has played a pivotal role in advancing the firm’s growth and client service excellence. She has helped broaden the firm’s client…

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Lisa Dubino

Lisa Dubino

Lisa Dubino is a seasoned sales executive and strategist with more than 20 years of experience driving growth through new client acquisition and expanding services with existing accounts. With a problem-solving mindset, she builds genuine, trust-based relationships that enhance customer satisfaction and drive revenue growth. Lisa combines her expertise in sales and customer experience with…

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Josiah Petrin

Josiah Petrin

As Senior Client Manager, Josiah leads a range of accounts primarily in financial services, professional services, and government. He is trained in advanced public relations measurement, holds certifications for crisis communications and emergency management through the Public Relations Society of America and FEMA, and has over a decade of experience advising clients through change and…

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Jennifer Van Allen

Jennifer Van Allen

As Associate Director of Client Services, Jen provides public relations, strategic communications, and content strategy support for Broadreach clients. Jen has 26 years of experience writing for daily newspapers, magazines, and digital channels. She loves helping organizations develop creative ways to leverage communications to achieve their business development goals. When she’s not in the office,…

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Hannah Lilly

Hannah Lilly

Hannah joined the Broadreach team in 2024 after spending ten years working in newsrooms and marketing positions. Her previous experience includes working as a local news producer in two New England television markets, including in Boston where she earned an Emmy nomination; running a children’s program at a nonprofit; and working on marketing and project…

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